/* ============================================
   PERFFO — Editorial AI SEO
   Palette from brand logo
============================================ */
:root {
  --cream: #FBF8F5;
  --cream-2: #F3EFE9;
  --line: #E5DFD6;
  --line-strong: #D8D1C5;
  --ink: #1B0C24;
  --ink-2: #222223;
  --purple: #2A1136;
  --purple-2: #3A1A49;
  --lime: #A3DE39;
  --lime-2: #B8EC54;
  --lime-soft: #E7F6C8;
  --muted: #6F6A64;
  --muted-2: #8E8880;
  --green-txt: #3E8B12;

  --radius: 18px;
  --radius-sm: 10px;
  --max: 1240px;

  --font-sans: "Inter", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --font-serif: "Instrument Serif", Georgia, serif;
  --font-mono: "JetBrains Mono", ui-monospace, "SFMono-Regular", monospace;
}

/* Reset */
*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  font-family: var(--font-sans);
  background: var(--cream);
  color: var(--ink);
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
img, svg { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button, input, textarea { font: inherit; color: inherit; }
ul { list-style: none; padding: 0; margin: 0; }
em { font-style: italic; }

.container {
  width: 100%;
  max-width: var(--max);
  margin: 0 auto;
  padding: 0 28px;
}

/* ============================================
   ANNOUNCEMENT BAR
============================================ */
.announce {
  background: var(--ink-2);
  color: var(--cream);
  font-size: 13px;
  letter-spacing: 0.01em;
}
.announce__inner {
  max-width: var(--max);
  margin: 0 auto;
  padding: 9px 28px;
  display: flex;
  align-items: center;
  gap: 12px;
  justify-content: center;
}
.announce .dot {
  width: 7px; height: 7px;
  border-radius: 50%;
  background: var(--lime);
  box-shadow: 0 0 0 3px rgba(163,222,57,.15);
}
.announce a {
  color: var(--lime);
  margin-left: auto;
  font-weight: 500;
  transition: opacity .2s;
}
.announce a:hover { opacity: .8; }

/* ============================================
   NAVIGATION
============================================ */
.nav {
  position: sticky;
  top: 0;
  z-index: 50;
  background: rgba(251, 248, 245, 0.86);
  backdrop-filter: saturate(160%) blur(14px);
  -webkit-backdrop-filter: saturate(160%) blur(14px);
  border-bottom: 1px solid var(--line);
}
.nav__inner {
  max-width: var(--max);
  margin: 0 auto;
  padding: 14px 28px;
  display: flex;
  align-items: center;
  gap: 32px;
}
.nav__logo { display: block; }
.nav__logo img { height: 28px; width: auto; }
.nav__links {
  display: flex;
  gap: 28px;
  margin: 0 auto;
  font-size: 14.5px;
  font-weight: 500;
}
.nav__links a {
  color: var(--ink);
  position: relative;
  padding: 6px 0;
  transition: color .2s;
}
.nav__links a:hover { color: var(--purple); }
.nav__links a::after {
  content: "";
  position: absolute;
  left: 0; right: 100%;
  bottom: 0;
  height: 2px;
  background: var(--lime);
  transition: right .25s ease;
}
.nav__links a:hover::after { right: 0; }

/* ============================================
   BUTTONS
============================================ */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 8px;
  padding: 12px 20px;
  border: 1px solid transparent;
  border-radius: 999px;
  font-size: 14.5px;
  font-weight: 600;
  cursor: pointer;
  transition: transform .18s ease, box-shadow .18s ease, background .2s ease, color .2s;
  white-space: nowrap;
}
.btn:hover { transform: translateY(-1px); }
.btn--lime {
  background: var(--lime);
  color: var(--ink);
  box-shadow: 0 1px 0 rgba(0,0,0,.04), 0 6px 18px -8px rgba(163,222,57,.6);
}
.btn--lime:hover {
  background: var(--lime-2);
  box-shadow: 0 1px 0 rgba(0,0,0,.04), 0 10px 22px -8px rgba(163,222,57,.75);
}
.btn--dark {
  background: var(--ink);
  color: var(--cream);
}
.btn--dark:hover { background: var(--purple); }
.btn--ghost {
  background: transparent;
  color: var(--ink);
  border-color: var(--ink);
}
.btn--ghost:hover { background: var(--ink); color: var(--cream); }
.btn--block { width: 100%; padding: 14px 20px; }
.btn--sm { padding: 10px 16px; font-size: 13.5px; }

/* ============================================
   TYPOGRAPHY HELPERS
============================================ */
.kicker {
  display: inline-block;
  font-size: 12.5px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 18px;
}
.kicker--invert { color: var(--lime); }
.lead {
  font-size: 18px;
  color: var(--muted);
  max-width: 62ch;
  line-height: 1.55;
}
.lead--narrow { max-width: 40ch; align-self: end; }
.h-display {
  font-size: clamp(38px, 5.2vw, 72px);
  line-height: 0.95;
  font-weight: 800;
  letter-spacing: -0.025em;
  margin: 0 0 16px;
  color: var(--ink);
}
.h-display em {
  font-family: var(--font-serif);
  font-weight: 400;
  color: var(--purple);
  font-style: italic;
  letter-spacing: -0.01em;
}
.h-display-xl {
  font-size: clamp(48px, 6.5vw, 92px);
  font-weight: 800;
  line-height: 0.94;
  letter-spacing: -0.03em;
  margin: 0 0 20px;
  color: var(--ink);
}
.h-display-xl--invert { color: var(--cream); }
.u-highlight {
  position: relative;
  background: linear-gradient(180deg, transparent 58%, var(--lime) 58%);
  padding: 0 .06em;
}

.section-head {
  max-width: 720px;
  margin-bottom: 56px;
}
.section-head--split {
  max-width: none;
  display: grid;
  grid-template-columns: 1.2fr .8fr;
  gap: 40px;
  align-items: end;
}

.eyebrow {
  display: inline-flex;
  gap: 10px;
  align-items: center;
  font-family: var(--font-mono);
  font-size: 12px;
  color: var(--muted);
  letter-spacing: 0.02em;
  margin-bottom: 24px;
}
.eyebrow__tag {
  background: var(--cream-2);
  border: 1px solid var(--line);
  padding: 6px 10px;
  border-radius: 6px;
  color: var(--ink);
  font-weight: 600;
}
.eyebrow__sep { color: var(--muted-2); }

.pill {
  display: inline-flex;
  align-items: center;
  gap: 4px;
  padding: 4px 10px;
  border-radius: 999px;
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.02em;
  background: var(--cream-2);
  border: 1px solid var(--line);
}
.pill--lime { background: var(--lime); border-color: transparent; color: var(--ink); }
.pill--purple { background: var(--purple); border-color: transparent; color: var(--cream); }
.pill--lime-soft { background: var(--lime-soft); border-color: transparent; color: #4A6B12; }

.tag {
  display: inline-flex;
  padding: 5px 10px;
  border-radius: 6px;
  font-size: 11.5px;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  background: rgba(0,0,0,0.06);
  color: var(--ink);
  margin-bottom: 18px;
}
.tag--invert { background: rgba(255,255,255,0.12); color: var(--cream); }

.arrow-link {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  font-weight: 600;
  border-bottom: 1px solid currentColor;
  padding-bottom: 2px;
  margin-top: 18px;
  transition: gap .2s;
}
.arrow-link:hover { gap: 10px; }

/* ============================================
   HERO
============================================ */
.hero {
  padding: 72px 0 0;
  border-bottom: 1px solid var(--line);
  position: relative;
  overflow: hidden;
}
.hero__inner { padding-bottom: 56px; }
.hero__grid {
  display: grid;
  grid-template-columns: 1.6fr 1fr;
  gap: 60px;
  align-items: start;
  margin-bottom: 42px;
}
.display {
  font-size: clamp(54px, 8.2vw, 124px);
  line-height: 0.9;
  font-weight: 800;
  letter-spacing: -0.035em;
  margin: 0;
  color: var(--ink);
}
.display em {
  font-family: var(--font-serif);
  font-weight: 400;
  font-style: italic;
  color: var(--purple);
  letter-spacing: -0.01em;
}

.hero__insight {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 22px;
  max-width: 320px;
  margin-top: 12px;
  justify-self: end;
  box-shadow: 0 1px 0 rgba(0,0,0,.02), 0 12px 30px -20px rgba(30,10,40,.1);
}
.insight__head {
  display: flex;
  align-items: center;
  gap: 8px;
  margin-bottom: 12px;
}
.insight__icon {
  width: 22px; height: 22px;
  display: grid; place-items: center;
  background: var(--ink); color: var(--lime);
  border-radius: 5px;
  font-size: 12px;
}
.insight__label {
  font-family: var(--font-mono);
  font-size: 12px;
  color: var(--muted);
  letter-spacing: 0.03em;
}
.hero__insight p {
  font-size: 14.5px;
  line-height: 1.5;
  margin: 0 0 14px;
  color: var(--ink);
}
.insight__meter {
  height: 6px;
  background: var(--cream-2);
  border-radius: 99px;
  overflow: hidden;
}
.insight__meter span {
  display: block; height: 100%;
  background: linear-gradient(90deg, var(--purple), var(--lime));
  border-radius: 99px;
}

.hero__sub {
  max-width: 720px;
  font-size: 18px;
  line-height: 1.55;
  color: var(--muted);
  margin: 0 0 28px;
}
.hero__ctas { display: flex; gap: 12px; flex-wrap: wrap; }

/* Ticker */
.ticker {
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  background: var(--cream-2);
  overflow: hidden;
  padding: 14px 0;
  -webkit-mask-image: linear-gradient(90deg, transparent, #000 10%, #000 90%, transparent);
          mask-image: linear-gradient(90deg, transparent, #000 10%, #000 90%, transparent);
}
.ticker__track {
  display: flex;
  gap: 48px;
  white-space: nowrap;
  font-family: var(--font-mono);
  font-size: 13px;
  color: var(--muted);
  letter-spacing: 0.05em;
  text-transform: uppercase;
  animation: ticker 38s linear infinite;
}
.ticker__track span { display: inline-flex; align-items: center; gap: 8px; }
.ticker__track b { color: var(--ink); font-weight: 700; }
@keyframes ticker {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}

/* ============================================
   PRECISION
============================================ */
.precision { padding: 96px 0; }
.precision__grid {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr;
  gap: 20px;
  align-items: stretch;
}
.card {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 28px;
  display: flex;
  flex-direction: column;
  min-height: 360px;
  transition: transform .3s ease, box-shadow .3s ease;
}
.card:hover { transform: translateY(-3px); box-shadow: 0 16px 44px -24px rgba(30,10,40,.18); }
.card__head {
  display: flex;
  align-items: center;
  justify-content: space-between;
  margin-bottom: 22px;
}
.card__head h3 { margin: 0; font-size: 20px; font-weight: 700; letter-spacing: -0.01em; }

.chart {
  flex: 1;
  display: flex;
  align-items: flex-end;
  gap: 10px;
  padding: 8px 0 16px;
  border-bottom: 1px solid var(--line);
}
.chart .bar {
  flex: 1;
  height: var(--h, 30%);
  background: var(--cream-2);
  border-radius: 4px 4px 0 0;
  transition: transform .3s ease;
}
.chart .bar--lime { background: var(--lime); }
.chart .bar--purple { background: var(--purple); }
.chart .bar--dark { background: var(--ink); }
.chart:hover .bar { transform: scaleY(0.98); }
.chart:hover .bar:hover { transform: scaleY(1.03); }

.card__foot {
  display: flex;
  justify-content: space-between;
  font-family: var(--font-mono);
  font-size: 11px;
  color: var(--muted-2);
  padding-top: 10px;
}
.card__caption {
  font-size: 14px;
  color: var(--muted);
  margin: 18px 0 0;
  line-height: 1.5;
}

.card--purple {
  background: var(--purple);
  color: var(--cream);
  border-color: transparent;
  position: relative;
  overflow: hidden;
}
.card--purple::before {
  content: "";
  position: absolute;
  right: -60px; top: -60px;
  width: 200px; height: 200px;
  background: radial-gradient(circle, rgba(163,222,57,0.18), transparent 70%);
}
.card--purple h3 { color: var(--cream); font-size: 28px; line-height: 1.1; letter-spacing: -0.02em; }
.card--purple p { color: rgba(251,248,245,.78); font-size: 15px; margin: 14px 0 0; line-height: 1.55; flex: 1; }
.card--purple em { font-family: var(--font-serif); font-style: italic; color: var(--lime); }
.card--purple .arrow-link { color: var(--lime); border-color: var(--lime); }

.card--lime {
  background: var(--lime);
  border-color: transparent;
  color: var(--ink);
}
.card--lime h3 { font-size: 28px; line-height: 1.1; letter-spacing: -0.02em; margin: 0; }
.card--lime p { font-size: 15px; margin: 14px 0 0; line-height: 1.55; flex: 1; }
.card--lime .tag { background: var(--ink); color: var(--lime); }

/* ============================================
   SERVICES
============================================ */
.services {
  padding: 96px 0;
  background: var(--cream-2);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
.services__grid {
  display: grid;
  gap: 20px;
}
.service {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: 22px;
  overflow: hidden;
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  min-height: 380px;
  transition: transform .3s ease, box-shadow .3s ease;
}
.service:hover { transform: translateY(-2px); box-shadow: 0 20px 50px -30px rgba(30,10,40,.22); }
.service--reverse { grid-template-columns: 1fr 1.1fr; }
.service__body {
  padding: 40px 44px;
  display: flex;
  flex-direction: column;
  gap: 12px;
}
.service__step {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-family: var(--font-mono);
  font-size: 12px;
  font-weight: 600;
  color: var(--muted);
  letter-spacing: 0.08em;
  text-transform: uppercase;
}
.service__step::before {
  content: "";
  width: 8px; height: 8px;
  background: var(--lime);
  border-radius: 50%;
}
.service__step--invert { color: rgba(251,248,245,.7); }
.service__step--invert::before { background: var(--lime); }
.service h3 {
  font-size: 30px;
  font-weight: 800;
  line-height: 1.1;
  letter-spacing: -0.02em;
  margin: 4px 0 8px;
}
.service__sub {
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 400;
  color: var(--purple);
  display: block;
  font-size: 22px;
  margin-top: 4px;
}
.service__sub--invert { color: var(--lime); }
.service__tag {
  font-size: 15.5px;
  color: var(--muted);
  margin: 0 0 4px;
  line-height: 1.5;
}
.service__tag--invert { color: rgba(251,248,245,.72); }
.service__features {
  display: flex;
  flex-direction: column;
  gap: 10px;
  margin: 10px 0 4px;
}
.service__features li {
  position: relative;
  padding-left: 22px;
  font-size: 14.5px;
  color: var(--ink);
  line-height: 1.55;
}
.service__features li::before {
  content: "";
  position: absolute;
  left: 0; top: 8px;
  width: 12px; height: 2px;
  background: var(--purple);
}
.service__features--invert li { color: rgba(251,248,245,.9); }
.service__features--invert li::before { background: var(--lime); }
.service__cta { display: flex; gap: 10px; margin-top: auto; padding-top: 14px; flex-wrap: wrap; }
.chip {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  padding: 9px 14px;
  border-radius: 999px;
  background: var(--cream-2);
  border: 1px solid var(--line);
  font-size: 13px;
  font-weight: 600;
  transition: background .2s, color .2s, transform .2s;
}
.chip:hover { background: var(--ink); color: var(--cream); transform: translateY(-1px); }
.chip--lime { background: var(--lime); border-color: transparent; }
.chip--lime:hover { background: var(--lime-2); color: var(--ink); }

.service__vis {
  background: var(--cream-2);
  border-left: 1px solid var(--line);
  position: relative;
  display: grid;
  place-items: center;
  padding: 28px;
  overflow: hidden;
}
.service--reverse .service__vis { border-left: 0; border-right: 1px solid var(--line); }

.grid-art {
  position: absolute; inset: 0;
  background-image:
    linear-gradient(to right, rgba(42,17,54,.07) 1px, transparent 1px),
    linear-gradient(to bottom, rgba(42,17,54,.07) 1px, transparent 1px);
  background-size: 32px 32px;
  mask-image: radial-gradient(circle at 50% 50%, #000 40%, transparent 75%);
}
.spark { position: relative; width: 240px; height: 240px; }

.sync-bars {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 14px;
  width: 100%;
  max-width: 320px;
  align-items: end;
}
.sync-bars > div {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 8px;
  height: 180px;
  justify-content: end;
}
.sync-bars span {
  width: 100%;
  height: var(--h);
  background: var(--ink);
  border-radius: 4px 4px 0 0;
  transition: transform .3s;
}
.sync-bars > div:nth-child(1) span { background: var(--cream); border: 1px solid var(--line); }
.sync-bars > div:nth-child(2) span { background: var(--purple); }
.sync-bars > div:nth-child(3) span { background: var(--muted); }
.sync-bars > div:nth-child(4) span { background: var(--lime); }
.sync-bars label {
  font-family: var(--font-mono);
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.06em;
  text-transform: uppercase;
}
.sync-legend {
  position: absolute;
  bottom: 18px;
  font-size: 12px;
  color: var(--muted);
  font-family: var(--font-mono);
}

.service--dark {
  background: var(--purple);
  color: var(--cream);
  border-color: transparent;
}
.service--dark .service__vis--dark {
  background: rgba(0,0,0,.2);
  border-left-color: rgba(255,255,255,.08);
}
.llm-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 10px;
  width: 100%;
  max-width: 300px;
}
.llm-grid span {
  background: rgba(255,255,255,.08);
  color: var(--cream);
  padding: 14px 16px;
  border-radius: 10px;
  font-family: var(--font-mono);
  font-size: 13px;
  letter-spacing: 0.04em;
  border: 1px solid rgba(255,255,255,.08);
  display: flex;
  align-items: center;
  gap: 8px;
  transition: background .2s;
}
.llm-grid span::before {
  content: "";
  width: 8px; height: 8px;
  border-radius: 50%;
  background: var(--lime);
  box-shadow: 0 0 8px var(--lime);
}
.llm-grid span:hover { background: rgba(163,222,57,.15); }
.llm-caption {
  position: absolute;
  bottom: 20px;
  font-size: 12px;
  color: rgba(251,248,245,.55);
  font-family: var(--font-mono);
  max-width: 260px;
  text-align: center;
}

.revenue-card {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 24px;
  width: 100%;
  max-width: 340px;
  position: relative;
  box-shadow: 0 14px 40px -26px rgba(30,10,40,.22);
}
.revenue-card__row {
  display: flex;
  justify-content: space-between;
  padding: 10px 0;
  border-bottom: 1px dashed var(--line);
  font-size: 14px;
}
.revenue-card__row span { color: var(--muted); }
.revenue-card__row b { font-weight: 700; }
.revenue-card__row .green { color: var(--green-txt); }
.revenue-card__row--big { padding: 14px 0 4px; border-bottom: 0; }
.revenue-card__row--big span { font-weight: 600; color: var(--ink); }
.green-big { color: var(--green-txt); font-size: 28px; font-weight: 800; letter-spacing: -0.02em; }
.revenue-card__delta {
  margin-top: 8px;
  font-family: var(--font-mono);
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.06em;
  text-transform: uppercase;
}

/* ============================================
   REPORT / ÍNDICE EDITORIAL
============================================ */
.report { padding: 96px 0; border-bottom: 1px solid var(--line); }
.report__title {
  display: grid;
  grid-template-columns: 1.2fr 1fr;
  gap: 60px;
  align-items: end;
  margin-bottom: 48px;
}
.report__title h2 { margin: 0; }
.report__note { display: flex; gap: 14px; align-items: flex-start; padding-bottom: 10px; }
.report__note .bar-accent {
  width: 3px; height: 64px;
  background: var(--lime);
  display: block;
}
.report__note p { font-size: 15.5px; line-height: 1.55; color: var(--muted); margin: 0; max-width: 44ch; }

.report__stats {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
  margin-bottom: 36px;
}
.stat {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius-sm);
  padding: 22px 24px;
  display: flex;
  flex-direction: column;
  gap: 8px;
  position: relative;
}
.stat::before {
  content: "";
  position: absolute;
  top: 18px; left: 0;
  width: 3px; height: 28px;
  background: var(--line-strong);
}
.stat--accent::before { background: var(--lime); }
.stat__label {
  font-family: var(--font-mono);
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.1em;
  text-transform: uppercase;
}
.stat__value {
  font-size: 32px;
  font-weight: 800;
  letter-spacing: -0.02em;
}
.stat__value em {
  font-family: var(--font-mono);
  font-size: 13px;
  font-weight: 600;
  color: var(--green-txt);
  margin-left: 8px;
  letter-spacing: 0.02em;
  font-style: normal;
}
.green { color: var(--green-txt); }

.report__table {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: 14px;
  overflow: hidden;
  margin-bottom: 40px;
}
.row {
  display: grid;
  grid-template-columns: 1.6fr 1fr 1.2fr 1fr 1fr .9fr;
  gap: 20px;
  padding: 18px 24px;
  border-bottom: 1px solid var(--line);
  align-items: center;
  font-size: 14px;
}
.row:last-child { border-bottom: 0; }
.row--head {
  background: var(--cream-2);
  font-family: var(--font-mono);
  font-size: 11.5px;
  color: var(--muted);
  text-transform: uppercase;
  letter-spacing: 0.08em;
  padding: 14px 24px;
}
.row strong { display: block; font-weight: 700; font-size: 15px; }
.row small { display: block; color: var(--muted); font-size: 12.5px; margin-top: 2px; }
.row .pills { display: inline-flex; gap: 6px; flex-wrap: wrap; }
.row .pill { font-style: normal; }
.row b { font-weight: 700; }
.green-sm { color: var(--green-txt); font-weight: 700; font-size: 13px; }
.row .status { color: var(--green-txt); font-weight: 600; font-family: var(--font-mono); font-size: 12px; text-transform: uppercase; letter-spacing: 0.06em; }

.report__exec {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: 14px;
  padding: 28px 32px;
  display: grid;
  grid-template-columns: 220px 1fr auto;
  gap: 32px;
  align-items: center;
  margin-bottom: 24px;
}
.report__exec .kicker { margin: 0; }
.report__exec p { margin: 0; font-size: 14.5px; color: var(--muted); line-height: 1.55; }

.protocol {
  background: var(--ink);
  color: var(--cream);
  border-radius: 16px;
  padding: 30px 36px;
  display: grid;
  grid-template-columns: 1fr auto;
  gap: 30px;
  align-items: center;
}
.protocol h3 { margin: 0 0 8px; font-size: 22px; letter-spacing: -0.01em; }
.protocol p { margin: 0; font-size: 14.5px; color: rgba(251,248,245,.72); max-width: 60ch; }
.protocol__seals { display: flex; gap: 12px; }
.seal {
  background: rgba(255,255,255,.06);
  border: 1px solid rgba(255,255,255,.1);
  border-radius: 10px;
  padding: 12px 16px;
  display: flex; align-items: center; gap: 10px;
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.04em;
}
.seal span {
  display: grid; place-items: center;
  width: 26px; height: 26px;
  background: var(--lime);
  color: var(--ink);
  border-radius: 6px;
  font-size: 14px;
  font-weight: 700;
}

/* ============================================
   WHY PERFFO
============================================ */
.why { padding: 96px 0; }
.why__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.why-card {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 32px;
  display: flex;
  flex-direction: column;
  min-height: 280px;
  position: relative;
  transition: transform .3s ease, box-shadow .3s ease;
}
.why-card:hover { transform: translateY(-3px); box-shadow: 0 18px 40px -22px rgba(30,10,40,.18); }
.why-card__num {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: 42px;
  color: var(--purple);
  line-height: 1;
  display: block;
  margin-bottom: 18px;
}
.why-card h3 { font-size: 22px; font-weight: 700; letter-spacing: -0.01em; margin: 0 0 10px; }
.why-card p { color: var(--muted); font-size: 15px; line-height: 1.55; margin: 0 0 auto; }
.why-card__tag {
  margin-top: 24px;
  display: inline-flex;
  width: max-content;
  padding: 6px 12px;
  border-radius: 999px;
  background: var(--cream-2);
  border: 1px solid var(--line);
  font-family: var(--font-mono);
  font-size: 11.5px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--muted);
}
.why-card--accent { background: var(--ink); color: var(--cream); border-color: transparent; }
.why-card--accent .why-card__num { color: var(--lime); }
.why-card--accent p { color: rgba(251,248,245,.75); }
.why-card--accent .why-card__tag {
  background: rgba(255,255,255,.06);
  border-color: rgba(255,255,255,.1);
  color: var(--lime);
}

/* ============================================
   PROCESS
============================================ */
.process {
  padding: 96px 0;
  background: var(--cream-2);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
.process__steps {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 18px;
  counter-reset: step;
}
.pstep {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 28px 26px;
  display: flex;
  flex-direction: column;
  gap: 10px;
  min-height: 320px;
  position: relative;
  transition: background .3s ease, transform .3s ease;
}
.pstep:hover { background: var(--cream); transform: translateY(-3px); }
.pstep:nth-child(odd):hover { background: var(--cream); }
.pstep::before {
  content: "";
  position: absolute;
  top: 24px; right: 24px;
  width: 8px; height: 8px;
  background: var(--lime);
  border-radius: 50%;
  box-shadow: 0 0 0 6px rgba(163,222,57,.2);
}
.pstep__num {
  display: inline-block;
  font-family: var(--font-serif);
  font-style: italic;
  font-size: 46px;
  line-height: 1;
  color: var(--purple);
  margin-bottom: 10px;
}
.pstep h3 { font-size: 19px; font-weight: 700; letter-spacing: -0.01em; margin: 0 0 6px; line-height: 1.2; }
.pstep p { font-size: 14.5px; color: var(--muted); margin: 0; line-height: 1.55; }
.pstep em { font-family: var(--font-serif); color: var(--ink); font-style: italic; }

/* ============================================
   ROI CALCULATOR
============================================ */
.roi { padding: 96px 0; border-bottom: 1px solid var(--line); }
.roi__grid {
  display: grid;
  grid-template-columns: 1fr 1.3fr;
  gap: 24px;
  align-items: stretch;
}
.roi__form,
.roi__result {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: 18px;
  padding: 32px 36px;
}
.roi__title {
  margin: 0 0 20px;
  font-size: 18px;
  font-weight: 700;
  letter-spacing: -0.01em;
  display: flex;
  align-items: center;
  gap: 10px;
}
.roi__title::before {
  content: "";
  width: 8px; height: 8px; border-radius: 50%;
  background: var(--lime);
}
.roi__form label {
  display: flex;
  flex-direction: column;
  gap: 6px;
  margin-bottom: 18px;
  font-size: 13px;
  font-weight: 500;
  color: var(--muted);
}
.roi__form input {
  background: var(--cream-2);
  border: 1px solid var(--line);
  border-radius: 10px;
  padding: 14px 16px;
  font-size: 16px;
  font-weight: 600;
  color: var(--ink);
  transition: border-color .2s, background .2s;
}
.roi__form input:focus { outline: none; border-color: var(--ink); background: var(--cream); }
.roi__meta { color: var(--muted); font-size: 14px; margin: 0 0 18px; }
.roi__hero {
  display: flex;
  align-items: baseline;
  gap: 8px;
  border-bottom: 1px dashed var(--line);
  padding-bottom: 18px;
  margin-bottom: 18px;
}
.roi__plus { font-size: 36px; color: var(--green-txt); font-weight: 800; }
.roi__num { font-size: 76px; font-weight: 900; letter-spacing: -0.04em; line-height: 1; }
.roi__pct { font-family: var(--font-mono); font-size: 14px; color: var(--muted); margin-left: 10px; }
.roi__split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 20px;
  margin-bottom: 12px;
}
.roi__split > div { display: flex; flex-direction: column; gap: 4px; }
.roi__label {
  font-family: var(--font-mono);
  font-size: 11px;
  color: var(--muted);
  letter-spacing: 0.08em;
  text-transform: uppercase;
}
.roi__split b { font-size: 24px; font-weight: 800; letter-spacing: -0.02em; }
.roi__chart {
  width: 100%;
  height: 80px;
  margin-top: 12px;
  display: block;
}
.roi__tag {
  display: inline-flex;
  margin-top: 8px;
  padding: 6px 12px;
  background: var(--lime);
  color: var(--ink);
  border-radius: 6px;
  font-family: var(--font-mono);
  font-size: 11.5px;
  font-weight: 700;
  letter-spacing: 0.05em;
  text-transform: uppercase;
}

/* ============================================
   TESTIMONIALS
============================================ */
.testimonials { padding: 96px 0; }
.testimonials__grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.quote {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 32px;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: 22px;
  min-height: 260px;
  position: relative;
  transition: transform .3s ease, box-shadow .3s ease;
}
.quote::before {
  content: """;
  position: absolute;
  top: 10px; right: 24px;
  font-family: var(--font-serif);
  font-size: 90px;
  line-height: 1;
  color: var(--line-strong);
}
.quote:hover { transform: translateY(-3px); box-shadow: 0 18px 40px -22px rgba(30,10,40,.18); }
.quote blockquote {
  font-family: var(--font-serif);
  font-size: 22px;
  line-height: 1.35;
  margin: 0;
  color: var(--ink);
  letter-spacing: -0.01em;
}
.quote figcaption { display: flex; flex-direction: column; gap: 2px; margin-top: auto; }
.quote figcaption strong { font-weight: 700; font-size: 15px; }
.quote figcaption span { color: var(--muted); font-size: 13px; font-family: var(--font-mono); letter-spacing: 0.04em; }
.quote--accent {
  background: var(--purple);
  border-color: transparent;
}
.quote--accent blockquote { color: var(--cream); }
.quote--accent figcaption strong { color: var(--cream); }
.quote--accent figcaption span { color: var(--lime); }
.quote--accent::before { color: rgba(163,222,57,.25); }

/* ============================================
   CTA
============================================ */
.cta {
  background: var(--purple);
  color: var(--cream);
  padding: 96px 0;
  position: relative;
  overflow: hidden;
}
.cta::before {
  content: "";
  position: absolute;
  inset: 0;
  background-image:
    radial-gradient(circle at 10% 90%, rgba(163,222,57,0.14), transparent 40%),
    radial-gradient(circle at 90% 20%, rgba(163,222,57,0.08), transparent 40%);
  pointer-events: none;
}
.cta__inner {
  max-width: 960px;
  text-align: center;
  position: relative;
  display: flex;
  flex-direction: column;
  align-items: center;
}
.cta .kicker--invert { margin-bottom: 14px; }
.cta__lead {
  font-size: 18px;
  max-width: 58ch;
  margin: 8px auto 36px;
  color: rgba(251,248,245,.78);
  line-height: 1.55;
}
.cta__form {
  width: 100%;
  max-width: 560px;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 12px;
}
.cta__form input,
.cta__form textarea {
  background: rgba(255,255,255,0.06);
  border: 1px solid rgba(255,255,255,.12);
  color: var(--cream);
  border-radius: 12px;
  padding: 14px 16px;
  font-size: 15px;
  transition: background .2s, border-color .2s;
}
.cta__form input::placeholder,
.cta__form textarea::placeholder { color: rgba(251,248,245,.5); }
.cta__form input:focus,
.cta__form textarea:focus { outline: none; background: rgba(255,255,255,0.1); border-color: var(--lime); }
.cta__form textarea { grid-column: 1 / -1; font-family: inherit; resize: vertical; }
.cta__form .btn { grid-column: 1 / -1; }

.cta__info {
  margin-top: 36px;
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 30px;
  width: 100%;
  max-width: 720px;
  padding-top: 30px;
  border-top: 1px solid rgba(255,255,255,.1);
}
.cta__info > div { display: flex; flex-direction: column; gap: 4px; }
.cta__info span {
  font-family: var(--font-mono);
  font-size: 11px;
  color: var(--lime);
  letter-spacing: 0.1em;
  text-transform: uppercase;
}
.cta__info b { font-size: 15.5px; font-weight: 600; }

/* ============================================
   FOOTER
============================================ */
.footer {
  background: var(--ink);
  color: var(--cream);
  padding: 72px 0 20px;
}
.footer__inner {
  display: grid;
  grid-template-columns: 1.6fr .8fr .8fr .8fr 1.2fr;
  gap: 36px;
  padding-bottom: 48px;
  border-bottom: 1px solid rgba(255,255,255,.08);
}
.footer__brand img { filter: invert(1) brightness(1.25); height: 26px; margin-bottom: 16px; }
.footer__brand p { color: rgba(251,248,245,.6); font-size: 13.5px; line-height: 1.55; max-width: 32ch; margin: 0; }
.footer__col { display: flex; flex-direction: column; gap: 10px; }
.footer__label {
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--lime);
  margin-bottom: 6px;
}
.footer__col a {
  color: rgba(251,248,245,.7);
  font-size: 13.5px;
  transition: color .2s;
}
.footer__col a:hover { color: var(--cream); }
.footer__newsletter p { color: rgba(251,248,245,.6); font-size: 13px; margin: 0 0 6px; }
.footer__newsletter form {
  display: flex;
  gap: 8px;
  background: rgba(255,255,255,.05);
  border: 1px solid rgba(255,255,255,.08);
  border-radius: 999px;
  padding: 4px;
}
.footer__newsletter input {
  flex: 1;
  background: transparent;
  border: 0;
  color: var(--cream);
  padding: 10px 14px;
  font-size: 13.5px;
}
.footer__newsletter input::placeholder { color: rgba(251,248,245,.4); }
.footer__newsletter input:focus { outline: none; }
.footer__bottom {
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding-top: 24px;
  font-family: var(--font-mono);
  font-size: 11.5px;
  color: rgba(251,248,245,.45);
  letter-spacing: 0.04em;
}
.footer__dots { display: flex; gap: 6px; }
.footer__dots .dot { width: 8px; height: 8px; border-radius: 50%; display: inline-block; }
.dot--lime { background: var(--lime); }
.dot--purple { background: var(--purple-2); box-shadow: 0 0 0 1px var(--lime); }
.dot--dark { background: rgba(255,255,255,.3); }

/* ============================================
   RESPONSIVE
============================================ */
@media (max-width: 1080px) {
  .precision__grid { grid-template-columns: 1fr 1fr; }
  .precision__grid .card--chart { grid-column: 1 / -1; min-height: 320px; }
  .services__grid .service { grid-template-columns: 1fr; }
  .services__grid .service__vis { min-height: 240px; border-left: 0; border-top: 1px solid var(--line); }
  .services__grid .service--reverse { grid-template-columns: 1fr; }
  .services__grid .service--reverse .service__vis { border-right: 0; border-top: 1px solid var(--line); order: 2; }
  .services__grid .service--reverse .service__body { order: 1; }
  .report__title { grid-template-columns: 1fr; gap: 28px; }
  .process__steps { grid-template-columns: repeat(2, 1fr); }
  .why__grid { grid-template-columns: 1fr; }
  .testimonials__grid { grid-template-columns: 1fr; }
  .roi__grid { grid-template-columns: 1fr; }
  .footer__inner { grid-template-columns: 1fr 1fr; gap: 36px; }
  .section-head--split { grid-template-columns: 1fr; }
  .report__stats { grid-template-columns: 1fr; }
  .report__exec { grid-template-columns: 1fr; text-align: left; gap: 14px; }
  .row, .row--head { grid-template-columns: 1fr 1fr; gap: 12px; }
  .row--head { display: none; }
  .row > span::before {
    content: attr(data-label);
    display: block;
    font-size: 11px;
    color: var(--muted);
    text-transform: uppercase;
    letter-spacing: 0.05em;
    margin-bottom: 2px;
  }
}

@media (max-width: 760px) {
  .announce__inner { flex-wrap: wrap; justify-content: flex-start; font-size: 12px; }
  .announce a { margin-left: 0; }
  .nav__inner { padding: 12px 20px; gap: 12px; }
  .nav__links { display: none; }
  .container { padding: 0 20px; }
  .hero { padding-top: 48px; }
  .hero__grid { grid-template-columns: 1fr; gap: 32px; }
  .hero__insight { justify-self: start; max-width: 100%; }
  .display { font-size: clamp(44px, 12vw, 76px); }
  .precision__grid { grid-template-columns: 1fr; }
  .card { min-height: auto; }
  .service__body { padding: 28px 24px; }
  .process__steps { grid-template-columns: 1fr; }
  .cta__form { grid-template-columns: 1fr; }
  .cta__info { grid-template-columns: 1fr; gap: 18px; }
  .footer__inner { grid-template-columns: 1fr; gap: 32px; }
  .report__exec { padding: 22px 24px; }
  .h-display { font-size: clamp(34px, 9vw, 48px); }
  .h-display-xl { font-size: clamp(40px, 12vw, 64px); }
  .protocol { grid-template-columns: 1fr; gap: 18px; padding: 24px; }
  .protocol__seals { flex-wrap: wrap; }
  .precision, .services, .report, .why, .process, .roi, .testimonials, .cta { padding: 64px 0; }
  .section-head { margin-bottom: 36px; }
}

/* ============================================
   SUBTLE ENTRANCE ANIMATIONS
============================================ */
@media (prefers-reduced-motion: no-preference) {
  .js .reveal {
    opacity: 0;
    transform: translateY(14px);
    transition: opacity .6s ease, transform .6s ease;
  }
  .js .reveal.is-visible {
    opacity: 1;
    transform: translateY(0);
  }
}
